7. Privacy and Ethics in E-Commerce

Discriminatory algorithms are algorithms that produce results that unfairly discriminate against certain groups of individuals based on characteristics such as race, gender, age, or religion. These algorithms can perpetuate and amplify existing biases and inequalities, and can have negative impacts on individuals and society as a whole.

Back: Dark patterns are design elements or tactics that are used to manipulate or deceive users into taking actions that they might not otherwise take. These actions may include making a purchase, signing up for a service, or disclosing personal information. Dark patterns can be found in a variety of online contexts, such as websites, apps, and email marketing, and are often used to exploit users' cognitive biases or emotions in order to achieve a desired outcome. Dark patterns are generally considered to be unethical and may be prohibited by laws or regulations that govern online business practices.

Sneaking - gift cards into shopping bag

Urgency - only 1h left on rabatt

Misdirection - If you do not want to recieve email tick this box

social proof - hanna saved x on her order usw.

scarcity - only x left in stock

obstruction - making it hard to get in, but hard to get out

forced action: agree to tos & and recieve x & pay x, but you need to accept tos to continue

Back: Price steering is the practice of manipulating the prices that are displayed to users in order to influence their purchasing decisions. This can be done in a variety of ways, such as showing different prices to users based on their location, browsing history, or other factors, or using tactics such as dynamic pricing or upselling to increase the overall price of a purchase. Price steering can be used to extract higher profits from users, and may be considered unethical if it is done in a deceptive or manipulative manner.

Back: Price discrimination is the practice of charging different prices to different customers for the same product or service. This can be done for a variety of reasons, such as to reflect different levels of demand for the product, to differentiate between different customer segments, or to capture additional value from customers who are willing to pay more. Price discrimination can be used to increase profits, but may also be considered unethical if it is done in a way that is unfair or discriminatory.