General Definition Entrepreneurship
Discovering, evaluating and exploiting opportunities to create something new
Further perspectives Entrepreneurship
-Assuming risk
-breakdown into sub-domains
-starting from avilable resources
Formula Idea
Anything + You
Formula Action
Function on Monay, Product, Partners
Formula Opportunity
Idea + Action
Formula Viable Venture
Opportunity + Commitment
Pillars of Business Models
-Value Proposition
-Value-added Architecture
-Value Capture
Definition Business Model
describes how value is created
Aspects of USP
Meaningful, Visible, Defendable
Methods to develop and structure Business Models
Business Model Canvas,
Business Model Navigator
Aspects of Business Model Navigator
Customer,
Value proposition,
Value chain,
Profit mechanism
Steps of Business Model Innovation
Initiation,
Idea Creation,
Integration
Examples of Business Models
Ultimate Luxury,
Customer Loyalty,
Lock-in,
Flat Rate,
Platform
Zuletzt geändertvor 8 Monaten