Importance of financial goals
Financial Sustainability:
Long-term viability of the company with effective resource managament and forward planning
Example: Cash reserves (Liquiditätsreserve) to meet unforeseen (unvorhergesehen) events and ensure the continued operation of the company.
Decision making: Strategic and operational decisions by providing a clear framework for evaluating options and selecting the best actions. What do we invest in?
Attracting Investors: Improve the ability to attract capital and financing. Financial transparency. Attractive value propositions through solid business plans.
Performance evaluation: Measure success and make necessary adjustments, ensuring that the company stays on the right path to achieve its goals.
Financial objectives
Definition:
Specific goals who are focused on the economic performance and financial sustainability of the company.
Essential for evaluating the financial health of the company, as well as for making strategic decisions and ensuring its long-term growth.
They should be:
Measurable and quantifiable.
Short, medium and long term: They include goals at different time horizons.
Realistic and achievable: Based on financial analysis and company capabilities.
Specific: Clearly defined and focused on key financial areas.
Important Vocabulary
Financial planning: Development of budgets and financial projections. Regular monitoring and adjustment of financial performance.
Cost management: Implement cost control practices and expense reduction. Process optimization to improve efficiency.
Revenue diversification: Identify and develop new sources of income. Expansion into new markets and segments.
Strategic investments: Evaluate and select profitable investment projects. Efficient allocation of financial resources.
Debt management: Refinance debt to obtain better terms. Maintain sustainable debt levels. Financial ratios.
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