The social construction of technology

Main argument was that technology becomes so complex, that we can’t control it anymore and accidents become normal, e.g. Tschernobyl

Interpretative flexibility: what does a technology actually mean to different social groups, e.g. the rise of the iphone (not the best telephone), but a minicomputer for the pocket

Relevant social groups: what groups do have which intentions and interests, e.g. at first women could not drive bikes because of their dresses, therefore they were disigned differently

Closure and stabilization: process of technology becoming more fixed and stable, e.g. different bikes for different intentions of usage, not causing any major problem for any relevant social group

How different social groups, their intentions and interests form and shape technolgy

How do social factors shape the development and use of technology